Ben Dybas
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Trios Health

Growing out of the success of 50+ years serving the community of Kennewick, Washington, Kennewick General Hospital, a new brand was created for their overall health system as they grew to include a new hospital, as well as the largest network of employed physicians in their market.

The Trios Health name is a reference to the Tri-cities area they serve, as well as the commitment to serving all 3 aspects of optimal health – mind, body and soul. The system brand identity is a nod to the soul of the community being built on agricultural and the confluence of 3 rivers.